Earth Day

Earth Day

Fun fact: Earth Day was established on April 22, 1970. Organizers thought that date would maximize student participation because it fell between spring break and final exams. 

Fifty years later, Mother Earth needs us more than ever. We find ourselves at a tipping point. We must make significant changes now (actually, yesterday) to protect and care for our planet. The “or else” is catastrophic.  

We believe in practicing what we preach, which is why we chose a sustainable factory in Peru to make our shirts.  

A couple cool tidbits: 

  • Our factory has invested in a partnership with a 50-year-old spinning house and engineering team to recycle plastic into yarn without the harmful by-products of today’s methods, creating a truly sustainable form of recycled polyester
  • Dying fabric is known to cause the most waste and pollution in the textile industry. Our factory is investing in an innovative start-up that is growing cotton in color (crazy, right?) 

Our packaging is also eco-friendly and compostable (and some of you on Instagram have proven that it can be reused as artwork—we love you guys). 

To all you tree-hugging, ocean-loving, pro-environment warriors out there, thank you. Let’s celebrate you too. Happy Earth Day! 

THANK YOU to those who made purchases on Earth Day and allowed us to donate $200 to the Environmental Defense Fund. 

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